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Menampilkan postingan dari April, 2019

How to Use Google Trends As a Reference Source for Creating a Blog Post

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Google Trends is an indicator for how many people are looking for a specific term over a period of time. It gives you an overview about the topics the world is searching for. The trends can be further sorted depending upon their geographic location, categories, time span etc and it also allows you to compare between your searches. Google Trends platform is quite easy and user-friendly. They also have small graphs besides the title that shows you how hot or cold the topic is in a given time span. So how can Google trends help your SEO and in creating a blog post? Listed below are some ideas which you can implement for your blog, but before that lets take a look at Google Trend's key features.

    Shows you keywords popularity over time
    Comparison between your searches
    Stay updated with the latest on going trend.
    Segregate your results with respect to images, news or YouTube searches.

Ideas for blogs:

Competitor awareness: You can type in your competitor's brand nam…

The SEO Advantages of Guest Blogging

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While algorithm updates by search engines have changed the SEO landscape considerably over the years, there have been a few things that have remained constant. One of these is the demand of search engines for unique and fresh content. Google and various other search engines give preference to websites that are creative with their content and take advantage of various content marketing strategies including guest blogging. This is an SEO technique, which involves writing and publishing a blog post on a third party website for promoting your brand subtly. How is this practice helpful?

In a nutshell, guest blogging is able to expose your brand to your relevant target audience and this can be immensely useful in generating brand awareness. These days, it is playing a very important role in helping businesses gain credibility and unearth networking opportunities. However, it is essential for businesses to choose the third party website or blog carefully when they want to take advantage of gu…